By Carrie LaDue
on April 15, 2023
You can now buy a subscription for everything from dog treats to razor blades. Music subscription services are booming as our appetite to buy tracks is replaced by our willingness to rent access to them. Starbucks now even offers coffee on subscription. Why are so many companies leveraging the ...

In a study of 23,158 companies, we found 40% of business owners have one thing in common: They are Rainmakers – the primary revenue driver for their company.

Rainmakers are exceptional at rapidly accelerating business growth, but they eventually hit a ceiling.

Revenue stagnates and business value plateaus, forcing owners to confront the Rainmaker’s Dilemma.

The solution? Become an Architect.

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In this eBook you will learn:

  • The defining characteristics of a Rainmaker
  • The one problem Rainmakers will encounter
  • Quantitative evidence on how Rainmakers affect company value
  • The negative impact Rainmakers have on receiving an acquisition offer
  • 9 strategies to transition from a Rainmaker to an Architect